Coaching Administrators and Principals
8 Marketing and Development Webinars
Through CAP you will build your enrollment, establish financial security and discover a new source of income through the Annual Fund. As an educational leader you are invited to browse the many strategies and techniques we have to offer. You will move to the next level by establishing a personal “coaching” relationship with Bob Rogalski, nationally known consultant to Christian schools. CAP is designed with the administrator in mind. We offer practical, easy ways to implement tactics that other schools have found successful in both marketing and funding. We do this by “coaching” through Internet webinars, seminars, and in depth onsite consultations.
Marketing Webinars
September 10 Branding - Your Web Site
Establishing a look / logo / tag line. Evaluation of your web site.
October 8 Who are you Serving –
Stalwarts or Seekers?
Do you understand the difference because it dictates marketing strategy?
What’s your niche in the community?
November 12 Growing the School through Word of Mouth & Professional Written Materials
Tactics and strategies of WOM will be discussed. What’s the quality of your promotional pieces?
December 10 Name Recognition Strategies – Open House
Effective advertisements are discussed plus new Open House ideas.
Development Webinars
January 14 The Annual Fund
“Thanks for the Opportunity”
Every school has donors who will support its ministry. You must find them and ask for assistance. Raising $40K and beyond is attainable.
February 11 Locating Alumni, Grandparents and Local Businesses as Donors
Expanding your donor base is the “meat and potatoes” to success.
April 15 The RIGHT way to Ask for Money
Asking face to face continues to be the most successful method of
raising funds. Learn how!
May 13 Finding Major Donors
Learn how to locate your mega donor(s) and getting them to give.
Who should participate: Christian/Parochial school principals and administrators along with key board members and volunteers.
Where: Right in your office. No conference fees – no travel expenses. By yourself or with a small group gather around the computer.
When: 2nd Thursday of each month starting in September. Choose an afternoon session or an evening session. Each 1.5 hours in length.
Cost: Only $45 for each webinar session This is a $100 value, but thanks to the generous sponsorship of FastDirect Communications LLC, the cost is affordable for all schools. Select individual webinars or sign up for all 8.
Materials: “Hands-on” materials will accompany each webinar and sent to participating schools.
Registration:
Next Steps: It’s as simple as ABC
A – Click on the "participate in this webinar" button
B – Fill out the registration information along with payment information for PayPal
C – FastDirect Communications LLC will verify your registration and provide you with directions to participate in the webinar(s).